LOUISIANA TO ONCE AGAIN JOIN THE TOURNAMENT OF ROSES® NEW YEAR CELEBRATION IN PASADENA
BATON ROUGE, La. – For the fourth year in a row, Louisiana will parade across the national and international stages in the Tournament of Roses® Parade in Pasadena, California. The 2025 parade theme is “Best Day Ever!” The 2025 Louisiana Rose Parade® float features a Louisiana alligator adorned with beads, carrying on its back a Cajun dance hall and pots of boiled seafood.
“In Louisiana, when we think of the ‘Best Day Ever’ we think of a Louisiana Saturday night. Good music, good food, good friends, and a celebration. This float represents everything that makes every day in Louisiana the best day ever,” said Lieutenant Governor Billy Nungesser.
Louisiana will provide the mid-parade entertainment again in 2025, featuring rising country artist Timothy Wayne performing “Louisiana Saturday Night.” Wayne spent the summer touring with his uncle, Louisiana native Tim McGraw, and Carley Pearce on the Standing Room Only Tour. He signed with UMG Nashville earlier this year and has been working on his first studio project before returning to LSU for his junior year of college.
The Louisiana Office of Tourism has sponsored a float in the Rose Parade each year since 2022. The state’s participation has reached billions of viewers and generated well over $40 million in earned media coverage.
“Each year Louisiana has had a float in the Rose Parade we’ve stolen the show. We’ve won an award each year. No one does a parade like Louisiana. Our celebratory spirit and unique culture always stand out at the Rose Parade,” said Lt. Governor Nungesser. “We’re excited to be back and can’t wait to continue to shine a spotlight on what makes Louisiana so special and all the ways you can Feed Your Soul.”
In 2022, Louisiana’s float won the Wrigley Legacy Award for most outstanding display of floral presentation, float design and entertainment. In 2023 and 2024, the Louisiana float won the Showmanship Award for most outstanding display of showmanship and entertainment.
The 136th Rose Parade presented by Honda will roll January 1, 2025, and broadcast live all over the world at 8:00 a.m. PST/10 a.m. CST through Rose Parade broadcast partners, including ABC, NBC and streaming partners, including Pluto TV and FuboTV.
For information on how to join Louisiana to decorate the 2025 Louisiana float in Pasadena, visit the Explore Louisiana Rose Parade webpage.
Contact Information:
Jennifer Berthelot Louisiana Office of Tourism 225-342-8142 [email protected] |
Barry Landry
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